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About

A small team that does the work itself

Ranks Five is remote-first and deliberately small. The person who diagnoses an account is the person who works on it.

Framed green and white engraved plate with a balance scale at the centre of a guilloché medallion

Who is behind Ranks Five?

Ranks Five was founded by Chandan Kumar Mishra, who has spent more than five years running paid and organic search for businesses in India, the United Kingdom and the Gulf. The agency is remote-first and works with clients across seven markets.

The founder

Chandan Kumar Mishra founded Ranks Five after more than five years running paid and organic search for businesses in India, the United Kingdom and the Gulf. His deepest ground is Google Ads, where he works daily in Search, Performance Max and Shopping, alongside Meta Ads, Taboola native campaigns, technical and Local SEO, and the Make.com automations that keep reporting and lead routing out of spreadsheets. He writes and reviews the service pages on this site.

The practical consequence of a small team is that there is no handover between the person who sold the work and the person who does it. That is not a sales point so much as the only way the reporting can stay honest: somebody who has not read the data cannot write an honest report about it.

Why the agency exists

Most of what gets sold as search marketing is activity. A monthly report of tasks completed, a content calendar filled to a quota, a rank-tracking average that moves while enquiries do not. It survives because it is easier to sell than a diagnosis and harder for a client to argue with.

Ranks Five exists to do the other thing: find out what is actually constraining a business, say so plainly including when the answer is inconvenient, and do the work that constraint justifies. That produces fewer, larger pieces of work and the occasional conversation that ends with us recommending nothing.

It is a slower way to grow an agency. It is also the only version of this job that is worth doing.

How we work

Five things that hold across every engagement.

Diagnosis before plan

A baseline and a diagnosis come first, always. A plan written before the measurement is a guess.

Measured against revenue

Reporting reaches enquiries and revenue rather than stopping at rankings and sessions.

One practitioner

The person who diagnoses the account works on it and reports on it. No handover, no account manager relaying.

Nothing that needs hiding

No bought links, no invented figures, no tactic that depends on a search engine not noticing.

Built to hand over

Documentation, measurement and reasoning all transfer. A dependency is easier to sell and worse for the client.

Honest timelines

Weeks for unblocking work, months for anything that has to accumulate signal. We say which you need.

Where we work from, and who we work with

Remotely. Clients are in India, the United Kingdom, the United States, the United Arab Emirates, Canada, Australia and Singapore, which is why the location hubs on this site carry real local detail rather than a place name.

Sector depth matters more than size: a clinic, a manufacturer and a software company need different work in a different order, and the industry pages set out what changes.

Common questions

How large is Ranks Five?

Small, deliberately. That caps how many accounts can be taken on at once, which is a real constraint rather than a positioning statement. If we are full we will say so.

Do you work with agencies as well as direct clients?

Yes, on a white-label basis where the agency owns the relationship. The same diagnostic approach applies, and the documentation is written so the agency can present it as theirs.

What does an engagement cost?

It depends on the scope the diagnosis produces, so a figure quoted before that would be a guess. The honest check is the fee against the value of one additional customer in your market, and if the arithmetic does not work we will say so.

Can you guarantee rankings?

No, and nobody honest can. What can be committed to is the work, the measurement and the reporting, plus a view at ninety days on whether the approach is working. This connects directly to 301 redirect or Canonical tag, and less obviously to Broad match or Exact match.

What happens if we want to stop?

You keep everything: the documentation, the measurement setup and the reasoning, written for somebody who was not in the room. Nothing stops working when we do. Is paid search better than SEO? is the longer treatment. What is the difference between SEO and GEO? is the one to send to whoever signs off.

Who writes the content on this site?

Chandan Kumar Mishra writes and reviews the service pages. The generated location and sector pages are built from authored data tables and reviewed in batches, which is stated plainly on the editorial policy page. A lot of the work here is really Client-side rendering, with Consent mode close behind.

More about Ranks Five

The parts of the business that are not a service page.

How we work

The diagnostic phase, what gets handed over, and the one thing we will not promise.

How we work

Pricing

Diagnostic, fixed scope or retainer, and the arithmetic to check any quote against.

Pricing

Resources

The templates, checklists and reading we actually use, rather than a gated download.

Resources

Editorial policy

Who writes and reviews these pages, how claims are sourced, and how corrections work.

Editorial policy

Careers

Small, remote, deliberately slow to hire. What working on an account here involves.

Careers

Image credits

Every photograph on the site, its photographer and its licence, listed in full.

Image credits

Get the two or three things that matter

Send what you have. We read it before the call, so the call is about decisions rather than discovery.

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